| Module | Topics Covered |
|---|---|
| Introduction | |
| Module 1 | Introduction to Handling Sales Objections |
| Module 2 | Common Misconceptions About Sales Objections |
| Module 3 | How to Address Sales Objections |
| Common Sales Objections | |
| Module 4 | Recognizing Sales Objections |
| Module 5 | Objection 1: Price |
| Module 6 | Objection 2: Authority |
| Module 7 | Objection 3: Trust |
| Module 8 | Objection 4: Complacency |
| Module 9 | Objection 5: Competitor |
| Module 10 | Knowledge Check |
| Techniques for Handling Objections | |
| Module 11 | Overcoming Objections |
| Module 12 | Technique 1: Curiosity |
| Module 13 | Technique 2: Conditional Close |
| Module 14 | Technique 3: Reframing |
| Module 15 | Technique 4: The Boomerang |
| Module 16 | Technique 5: Show Empathy |
| Module 17 | Knowledge Check |
| Common Mistakes When Handling Sales | |
| Module 18 | Handling Sales Objections Is Hard |
| Module 19 | Mistake 1: Failing to Listen |
| Module 20 | Mistake 2: Failing to Communicate Value |
| Module 21 | Mistake 3: Coming Across the Wrong Way |
| Module 22 | Mistake 4: Avoiding or Dismissing Objections |
| Module 23 | Knowledge Check |
| Quiz | |
| Module 24 | Putting It to the Test |
| Module 25 | Summary |